The Law Firm “Legal Consulting Center” accompanies the StartUP-project to create and implement an analytical system for counting visitors, their age and gender identification, using IP cameras. StartUP-project is the brainchild of the Ukrainian company “DETREC“, which is actively engaged in the development of the world information technology sphere and the introduction of new and interesting technological solutions. The goal of this StartUP-project, which is accompanied by our lawyers, is to increase the efficiency of sales of retail chains.